Paper accepted for presentation at EMAC 2020
Updated: Sep 14
Paper accepted for presentation at the European Marketing Academy (EMAC) Annual Conference 2020
Reference: Halpern, N., Mwesiumo, D., Suau-Sanchez, P., Budd, T. and Bråthen, S. (2020). Segmentation of traveler preferences for using digital technologies at airports. In Proceedings of the European Marketing Academy (EMAC) Annual Conference, Budapest, Hungary.
Click here to access the paper